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Since 2009, over at the website I run called Think Traffic, we’ve worked to answer one simple question: “why do some websites and blogs become massively popular, while the vast majority go almost completely unnoticed?”
Website “traffic” (in other words how many people visit your website) is elusive for most people. There are hundreds of millions of websites and blogs in existence, but only a tiny percentage of those will ever attract more than a handful of visitors.
But for the sites that do become popular, the recipe is actually very simple. We’ve learned this from interviewing dozens of successful entrepreneurs and from publishing over 450 articles on the subject at Think Traffic.
We’ve also learned the recipe for growing a popular site by growing Think Traffic to over 200,000 monthly visitors in under three years.
Our approach to growing the site has been fairly straightforward. No tricks, no “secret” tactics, never anything black hat, and no paid advertising.
Here’s our basic recipe for growing an audience online (please tell the social media gurus and SEO salesmen that it really is this simple). Every week we:
Focus on writing extremely useful content whenever possible
Meet and interact with readers (we read and reply to every email we receive, and pay special attention to reader feedback)
Connect with other bloggers (through interviews and over email and Skype) and praise people publicly when we love the work they do (this is great for building karma and getting linked back to and shared)
Give people a clear reason and easy way to subscribe for email updates (and make RSS, Twitter, Facebook and everything else secondary)
Show up, set goals, work hard, challenge ourselves and try new things
That’s really about it.
Of course, in the beginning you also need to establish a killer foundation by choosing a great topic, making a case for why your site is worth paying attention to, delivering results, and developing a good looking and functional site.
Once all that is in place, you have to resist the urge to tweak your site every day. Set your site up and refine your topic by listening and interacting with your audience, but then give it some time to work.
We didn’t update our site’s layout and design for over two years. What we had served us well and we knew it was good enough to make our message shine.
Show up, set goals, work hard, and challenge yourself.
Focus on producing great content, connecting with bloggers/writers/entrepreneurs, and growing your army of supporters.
Don’t overcomplicate things. Don’t listen to anyone who tells you things should be complicated. Building a following really is straightforward.
You’ll hear this simple strategy over and over again throughout this book. We’ll dive deeper into each of the main components, and you’ll learn how to apply this strategy (and the simple tactics to support it) at your own site.
We hope by the end of this book you’ll have a clear vision for making your own site as popular as you need or want to.
- Sales Rank: #1182079 in eBooks
- Published on: 2013-02-05
- Released on: 2013-02-05
- Format: Kindle eBook
Most helpful customer reviews
1 of 2 people found the following review helpful.
Epic Pile of S***
By Mike
The title of my review may be deceiving. If you are a thinktraffic/corbett follower you will immediately understand, if not, heres a quick brief:
Corbett writes at thinktraffic.net and he creates amazing content. Anything you ever wanted to know relating to your own website in terms of traffic and growing, it's probably there. One of his main pieces of advice is this:
WRITE EPIC S***.
In a nutshell, write amazing content that people actually want to read but will also add value to your readers. Most people write boring, generic s*** that won't keep people coming back. Create your own USP and then overdeliver on your value.
As far as the whole book, amazing. Even if you "know it all" you will still learn from reading this book. This is one resource I will keep next to me to remind me its possible, to keep going, and to freshen up once in a while. Do yourself a favor, pay the $5, it's one less cheeseburger that I'm sure you could live without.
"But they are just FREE blog posts put together and he's making us pay!!! Why would I ever pay? What am I, stupid?" If that's what your going to say about this, then don't even bother posting a review/comment. The epic amount of epic s*** on his blog is all free. He does it to HELP people. The least you could do is throw $5 his way. Besides he's testing the waters of self publishing.
He probably could have never said "blog to book" and just named it as a "new book" he put together and sell it for $20-$200 dollars. In my opinion its worth its weight in gold. Besides most people when publishing a book take stuff they already had available for free and repurpose it. He's being transparent, another reason to buy from him.
All in all, its a serious Epic Pile of S*** that is worth taking a look at :) BTW this is my first review EVER on ANYTHING. And I have been buying stuff online for quite some time now. That should be evidence in itself :)
0 of 0 people found the following review helpful.
Outstanding ebook on growing blog traffic and more
By Peter C. Geisheker
I just finished reading this e-book and I thought it was outstanding. The advice given in this book for getting a lot more traffic to your blog is spot on. It also has a lot of really sound advice on how to make a career out of blogging. At only $4.95, you need to buy this e-book.
1 of 2 people found the following review helpful.
Epic Book Packed Full of Content
By Rodrigo Flamenco
If you have a business blog, a personal blog, a website or a community based business YOU MUST READ THIS BOOK! PERIOD!
I've been following Corbett and Caleb for 1 year now and I can assure you that they know their stuff. You'll find here only epic value, epic posts, and actionable steps to improve your blog or business and make it look like a kickass brand.
Take this book, read it, enjoy it, and then take action and you will never regret it, this is one of the best investments you can ever make, and I'm impressed that is only costing less than $5, this knowledge costs much more than that.
See all 7 customer reviews...
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